English Summary Thesis Statement

Question: Examine about theEnglish Summaryfor Thesis Statement. Answer: Presentation The Thesis proclamation of the article is that while joy appears to the ulterior objective of life for all the individuals, not very many individuals have complete information about the nature and the real wellspring of bliss. Typically individuals will in general believe that bliss can be found by means of the quest for materialistic things, but then evident satisfaction is just acknowledged by making paramount encounters throughout everyday life. The focal thought of the article is that while the majority of the individuals will in general depend on living a protected, sheltered and common life, they neglect to investigate what genuine joy establishes. An individual, carrying out a responsibility, going to and fro from his office, may gain immense measure of cash, yet he neglects to savor bliss in the genuine sense. Be that as it may, a man who isn't quite keen on driving a protected activity, at times circumvents meeting loved ones, or makes arrangements for motion pictures, will be far more joyful. While materialistic things can bring moment joy, the joy in itself is a lot of transient as after some time, the man gets habituated with the materialistic items, and neglects to clutch the equivalent. Then again, a man who increases encounters by ascending a mountain, or just visiting another spot, will without a doubt make recollections to love for his entire life. Since the bliss inferred through materialistic items appears to stop after some time, the article appropriately presumes that ceaseless difficulties, interferences and impediments are profoundly essential to guarantee the enduring effect of joy. Another significant supporting thought with respect to the idea of bliss presented here, is that the trepidation of cheerful minutes bring more noteworthy fulfillment that the genuine quest for the equivalent (Dunn et al.). Along these lines this contention of conceded delight likewise goes to demonstrate that bliss is basically a matter of the brain, which is best accomplished when experienced as opposed to being sired. Further, the job of involvement with the delight of psyche has additionally been fortified, as the article appropriately expresses that an individual infers more prominent joy by helping others, or taking care of the, instead of purchasing nourishment for himself (Sunstein). Presently, since the article strengthens the signif icance of involvement with realizing joy throughout everyday life, it likewise expresses the significance of giving out cash, and helping others, rather than spending the equivalent for self-satisfaction. In addition, the article likewise expresses that an individual can make joy for himself by doing new things and making a trip to new places, as opposed to purchasing costly things. Joy suggests a profound arousing of the brain, not an insignificant quest for materialistic items. Be that as it may, despite the fact that the focal contention is to be sure obvious in featuring the significance of experience, it ought to likewise be noticed that such contentions are challengeable. Joy in itself is inalienably an emotional idea that shifts from one individual to the next, and thus even a timid man can be cheerful without mingling, or a man who wants to remain at home, may not wish to go out for getting a charge out of undertakings, and still remain upbeat. Reference List: Dunn, Elizabeth W., Lara B. Aknin, and Michael I. Norton. Burning through cash on others advances happiness.Science319.5870 (2008): 1687-1688.. Sunstein, Cass R.What You Can Learn From The New Science Of Smarter Spending. first ed. 2013. Print.

Timeline of Josephine Bakers Career

Course of events of Josephine Baker's Career Josephine Baker is best associated with moving topless and wearing a banana skirt. Baker’s notoriety rose during the 1920s for moving in Paris. Until her demise in 1975, Baker was committed to battling against bad form and bigotry all through the world. Josephine Baker was conceived Freda Josephine McDonald on June 3, 1906. Her mom, Carrie McDonald, was a washerwoman and her dad, Eddie Carson was a vaudeville drummer. The family lived in St. Louis before Carson left to seek after his fantasies as an entertainer. By the age of eight, Baker was filling in as a household for rich white families. At 13 years old, she fled and filled in as a server. Timetable of Baker’s Work as a Performer 1919: Baker starts visiting with the Jones Family Band just as the Dixie Steppers. Dough puncher performed comedic productions and moved. 1923: Baker handles a job in the Broadway melodic Shuffle Along. Proceeding as an individual from the theme, Baker included her comedic persona, making her famous with crowds. Dough puncher likewise moves to New York City. She is before long acting in Chocolate Dandies. She additionally performs with Ethel Waters at the Plantation Club. 1925 to 1930: Baker goes to Paris and acts in La Revue Nã ¨greâ at the Th㠩ã ¢tre des Champs-Elysã ©es. French crowds were intrigued with Baker’s execution particularly Danse Sauvage, in which she wore just a quill skirt. 1926: Baker’s profession hits its pinnacle. Performing at Folies Bergã ¨re music lobby, in a set called La Folie of the day, Baker moved topless, wearing a skirt made of bananas. The show was fruitful and Baker got one of the most mainstream and most generously compensated entertainers in Europe. Essayists and specialists, for example, Pablo Picasso, Ernest Hemingway, and E. E. Cummings were fans. Dough puncher likewise was nicknamed â€Å"Black Venus† and â€Å"Black Pearl.† 1930s: Baker starts singing and recording proficient. She additionally plays the lead in a few movies including Zou-Zou and Princesse Tam-Tam. 1936: Baker came back to the United States and performed. She was met with antagonistic vibe and bigotry by crowds. She came back to France and looked for citizenship. 1973: Baker performs at Carnegie Hall and gets solid surveys from pundits. The show stamped Baker’s rebound as a performer.â In April 1975, Baker performed at Bobino Theater in Paris. The exhibition was a festival of the 50th Anniversary of her presentation in Paris. VIPs, for example, Sophia Loren and Princess Grace of Monaco were in participation. The French Resistance 1936: Baker works for the Red Cross during the French Occupation. She engaged soldiers in Africa and the Middle East. During this time, she pirated messages for the French Resistance. At the point when World War II finished, Baker earned the Croix de Guerre and the Legion of Honor, France’s most elevated military distinctions. Social equality Activism During the 1950s, Baker came back to the United States and upheld the Civil Rights Movement. Specifically, Baker took an interest in different shows. She boycotted isolated clubs and show scenes, contending that if African-Americans couldn't go to her shows, she would not perform. In 1963, Baker took an interest in the March on Washington. For her endeavors as a social equality extremist, the NAACP named May twentieth â€Å"Josephine Baker Day.† Pastry specialists Death On April 12, 1975, Baker kicked the bucket of a cerebral drain. At her memorial service, in excess of 20,000 individuals went to the boulevards in Paris to take an interest in the parade. The French Government respected her with a 21-weapon salute. With this respect, Baker turned into the main American lady to be covered in France with military distinctions.

Write Your Dissertation - How to Start Writing Your Dissertation

Write Your Dissertation - How to Start Writing Your DissertationIf you are a doctoral student in a humanities-related area, it is a good idea to start a writing dissertation before you enter the PhD program. A writing dissertation is a detailed outline of the research that you will carry out for your dissertation, and it makes an excellent first draft.In some instances, the dissertation will be due at the end of the first year. If this is the case, it is important to write your dissertation before you enter the PhD program so that you can start on it early and have time to revise it for submission. In addition, a PhD program may impose a time limit on the dissertation, such as the first year of the PhD. This means that you should not rush your dissertation or try to complete it in less than a year.As previously mentioned, there are several ways that you can write a dissertation. Most of them are straightforward and can be done in a few days; however, a dissertation editor can make al l the difference. The dissertation editor is the person who will be able to guide you in completing the process of writing your dissertation.Many faculty members that offer writing programs in various universities and colleges are also available to give dissertation editors a quote for their services. A good advisor can do all the editing for you so that you can focus on other parts of your education, such as research, communication, and writing.Some high school students may consider attending workshops offered by some of the most famous essay writers and dissertations in the country. Such workshops give students practical experience in rewriting, proofreading, and editing, which are crucial for writing a dissertation.It is essential to find the appropriate dissertation advisors. There are various organizations that specialize in these services. These organizations, while they charge a fee, usually provide comprehensive services at extremely reasonable prices.Dissertation editing se rvices will help you compose, revise, and proofread your dissertation in order to ensure that you are following all the rules and regulations of the university and of course, of the course and subject of your dissertation. A proofreader will also help you structure your literature review in a manner that ensures that you are maximizing your opportunities for effective thesis production.A writer may receive a recommendation from his or her advisor and this may be the best recommendation that you can receive if you intend to write your own original research work. If the college or university that you are applying to offers dissertation editing services, the advisor's recommendation may be the best way to get the job of a dissertation editor.

Analysis Of The Great Gatsby - 857 Words

Wesley Ocampo Lenards English 3 3 February, 2016 The Great Gatsby Character Analysis Essay: Jay Gatsby â€Å"It is easier to live through someone else’s existence than to complete yourself. The freedom to lead and plan your own life is frightening if you have never faced it before. It is frightening when a man finally realizes that there is no answer to the question who am I except the voice inside himself.† (Betty Friedan). If the name â€Å"Gatsby† was fraudulent, then perhaps the description â€Å"great† in the title of the book is also false. Jay Gatsby, genuinely named as â€Å"James Gatz,† is nothing but an incredible pretender. His wealthy self, enormous mansion, and his big fancy yellow Rolls-Royce are all symbols of falsehood. Gatsby being considered as great is misleading. In fact, he is recognized as rather pathetic and naive. Gatsby’s unrealistic lifestyle is a gateway for his obsession of the â€Å"American Dream† and his dedication in obtaining his so-called â€Å"lo ve† for Daisy. Jay Gatsby’s confidentiality remained dormant since he moved from Rags-to-Riches. His pretentious self gradually made an enormous impact in his background where people portrayed him as a well, respected man. Nick Carraway stated, â€Å"James Gatz – that was really, or at least legally, his name. He had changed it at the age of seventeen and at the specific moment that witnessed the beginning of his career – when he saw Dan Cody s yacht drop anchor over the most insidious flat on Lake Superior.† (4.6). JamesShow MoreRelatedThe Great Gatsby Analysis1274 Words   |  6 PagesAlthough the timeline is kept vague in The Great Gatsby, F. Scott Fitzgerald makes it clear that his work of art is based in the early 1920’s between World War I and the Prohibition. This was a transitional period in the United States. America changed after the war and as a result, so did life. The idea of the perfect life fluctuated as troops began flooding back to the United States, migrating to cities, picking up jobs, and buying houses for their new or planned families. The economy was boomingRead MoreGreat Gatsby Analysis1551 Words   |  7 PagesSmithley Vil Mr.Haughey World Literature 10 October 2012 Gatsby Analysis Isolation is a significant and recurring theme throughout the novel â€Å"The Great Gatsby†, by F. Scott Fitzgerald, that has had a great impact on its characters. A few in particular are Nick Carraway, Daisy Buchanan, and â€Å"Jay Gatsby†. Nick who appears to be everyone’s closest friend and confidante when he is really the most alienated character in the novel. Daisy Buchanan who feels alone and ignored, even while married, withRead MoreThe Great Gatsby Analysis5626 Words   |  23 PagesIntroduction â€Å"The Great Gatsby†Ã‚  is a  novel  by the  American  author  F. Scott Fitzgerald. First published in 1925, it is set on  Long Islands  North Shore  and in  New York City  from spring to autumn of 1922. The novel takes place following the  First World War. American society enjoyed prosperity during the â€Å"roaring†Ã‚  as the economy soared. At the sameRead MoreThe Great Gatsby Written Analysis876 Words   |  4 Pages Gatsby is Whipped (An Analysis of The Great Gatsby written by F. Scott Fitzgerald) F. Scott Fitzgerald is arguably one of the greatest writers to ever come to earth. In the 20th century, he wrote far beyond his time, and wrote about topics that others were afraid to bring up. â€Å"Genius is the ability to put into effect what is on your mind.† (Fitzgerald) One of his better known novels, The Great Gatsby, brings up several diverse and arguable topics, but also presents many messages too. The threeRead MoreAnalysis Of The Book The Great Gatsby 839 Words   |  4 PagesMia Mooko AP Lang. Summer Assignment 30 July 2016 The Great Gatsby Section One: 1. By the third paragraph of the third chapter, verb tense changes. What is the effect of this change, or what do you think it s purpose is? When describing Gatsby s parties, Fitzgerald switches from past to present tense not only to make the reader feel as if they are engulfed in the festivities, but to also emphasize the repetitiveness and predictability of his parties. By using present tense, the readerRead MoreLiterary Analysis Of The Great Gatsby 1490 Words   |  6 PagesJaylinn Cooper Mrs. Fowler English III March 3, 2017 Literary Analysis of The Great Gatsby The 1920s in America, known as the Roaring Twenties, was a time of celebration after a destructive war. It was a period of time in America characterised by prosperity and optimism. There was a general feeling of disruption associated with modernity and a break with traditions.The Roaring Twenties was a time of great economic prosperity and many people became rich and wealthy. Some people inherited oldRead MoreThe Great Gatsby Book Analysis1016 Words   |  5 Pagesthoughts by expanding my knowledge on deeper meanings and symbolism in literature. Before reading The Great Gatsby, it was just a book about a man who had great wealth and threw many extravagant parties to get the attention of a woman named Daisy Buchanan. After further analysis, I discovered there was a deeper meaning to almost everything that I had read. The whole plot of the book The Great Gatsby has an entire different meaning if you look past the surface of the book. Throughout this story youRead MoreAnalysis Of Money In The Great Gatsby1111 Words   |  5 Pages(Literary analysis on The Great Gatsby by F. Scott Fitzgerald) Gold diggers are commonly known as women that only go after a guy because of the money that he has. The said women doesn’t even need to love the man just to have the money is enough to keep her around on him. Often times there is a man that really does like this lady, but because he doesn’t have money he never gets with her. What if this man without the money decide he would do anything to get money to impress the girl. The Great Gatsby byRead MoreThe Great Gatsby Character Analysis956 Words   |  4 PagesIn the book, The Great Gatsby, written by F. Scott Fitzgerald, there is a strong message about the social class systems about the societies that exists between them. First, there are people like the Buchanans and Jordan Baker who were born into wealth and never really had to work for their money. Secondly, The new money people who can never really be like them, inherently because they have had to work for their money and sometimes finding it had been rough while doing so. (Houghton Mifflin) InRead MoreThe Great Gatsby Analysis1458 Words   |  6 PagesThe subliminal collapse of self-morals is evident in The Great Gatsby through several of its characters and is mirrored in the east coast society of the twenties. The characters in The Great Gatsby though spoiled with riches, do not stray far from their self-serving goals to do anything other that to look out for their own self-interests. It seems as if no character in the book, besides Nick, ever give thought to the results of their actions beyond their own initial perceptions of the situation.

Overview of the Stages of Meiosis

Symbolism, Imagery and Allegory in Cat on a Hot Tin Roof...

Symbolism, Imagery and Allegory in Cat on a Hot Tin Roof and A Streetcar Named Desire Tennessee Williams said, in the foreword to Camino Real, a symbol in a play has only one legitimate purpose, which is to say a thing more directly and simply and beautifully than it could be said in words. Symbolism is used, along with imagery and allegory to that effect in both Cat on a Hot Tin Roof and A Streetcar Named Desire. Both plays tend to share the same kinds of symbols and motifs; sometimes they achieve the same meaning, sometimes not. It is possible that Williams took elements from A Streetcar Named Desire to make Cat on a Hot Tin Roof a success. After the success of A Streetcar Named Desire, Williams next 2 plays The†¦show more content†¦[Italics Williams] (Cat. P.27) This dialogue is symbolic of Bricks decision to take an ideal past over an uncertain future. The `click in Bricks head is his escape; it echoes the click of the phone when he hung up on Skipper. It means that he doesnt have to face the truth anymore just like he didnt with Skipper. The alcohol leads to the click and the click leads to escape. At the end of the play, Maggie removes both of Bricks crutches until he satisfies her physically in trying for a baby. This is symbolically forcing Brick to face the future before wallowing in the past. In A Streetcar Named Desire, one of the first things Blanche does when arriving at Elysian Fields is look around for some liquor (Streetcar p.120), just as she looks for an escape from her own past. This symbolism puts new meaning in Blanches line [looking down at the glass, which shakes in her hand]: Youre all Ive got in the world, and your not glad to see me! it leaves one wondering whether she is talking to Stella or to the liquor at this point. Both Brick and Blanche have idealised their pasts beyond reach. Brick sums this up, stating, those high hurdles have gotten too high for me, now. (Cat p. 53) This imagery of the high hurdles is symbolic of the unattainable past Brick strives for. Boxhill believes that Brick saw Skipper as a symbol of a marriage of pure souls (Boxhill p.113). Griffin sums up Bricks

Movement in Tanzania free essay sample

ICA defines cooperative as autonomous association of persons united voluntarily to meet their common economic, social, and cultural needs and aspirations through a ointly owned and democratically controlled enterprise (1). This implies that in cooperative people come together with a common goal willingly without coercive force, Join on their own will. It also means that cooperatives are created by pooling or mixing interests, properties or labors. Members throw in their lot with other members who do the same, with a view to realizing benefits impossible by acting on those impossibilities one after another. Such benefits may include economies of scale, increases in productivity, retention of profits by workers or the comradeship of coordinated group action. Cooperatives are democratically controlled means that management of the cooperatives is on the basis of democracy whereby the top decision making organ is the general assembly ( the meeting of all members of the cooperative organization) of which the one is a member. We will write a custom essay sample on Movement in Tanzania or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The general assembly therefore, formulates the policies and guidelines for managing the organization. It also elects the board members of which the pillar of democracy of one member one vote dominates. Cooperatives are Jointly owned meaning that all the members are owners of the enterprise and its goal is the mutual benefit of members themselves, ith the result that if a co-operative is for-profit, profit is a means only, not an end, and such profit may be sacrificed, and if loss occur it is for all members. Co- operatives are autonomous in the sense that they should not be interfered with regard to states or any other party, though they are typically socially-owned in undivided shares and serve a public good. There are various forms cooperatives which show the same structure of organization both nationally and internationally. These cooperatives were formed with the people of the same goals and interests uch as to reduce high life standards in their areas of domicile, to fght for their rights in the work place, to improve housing conditions and so on. In Tanzania cooperatives were dominated by the peasants who were small scale producers and they formed producer cooperatives. So various forms cooperatives that existed in Tanzania are Producer cooperatives such as KNCU, consumer cooperatives such as the Cooperative Supply Association of Tanganyika (COSATA), Transport cooperatives such as Co-cabs and Coast region Transport cooperative (CORETCO) and Savings and credit cooperatives. Cooperatives on their formation are guided by some core values, ethical values and principles. ICA used these as the guidelines that identify the cooperative without which any cooperative cannot be recognized. Co-operatives are based on the values of self-help, self-responsibility, democracy, equality, equity and solidarity. In the tradition of their founders, co-operative members believe in the ethical values of honesty, openness, social responsibility and caring for others. ICA also believes that the co-operative principles are guidelines by which co-operatives put their values into practice. They include Voluntary and open membership, Democratic member control, Economic participation by members, Autonomy and independence, Education, training and information, Cooperation among cooperatives, and concern for community

The Diffusion of a Cell

Free Essays on International Direct Marketing

I. Introduction Only 20 years ago, direct marketing was considered a speciality employed by book publishers, record clubs or magazine publishers seeking subscriptions. Meanwhile direct marketing has become a marketing tool utilised by more than half the U.S. Fortune 500 companies. Due to direct marketing’s success it is now the basis for various sub disciplines. Database marketing, relationship marketing, one-to-one marketing and others all offer interesting extensions and variations of direct marketing’s basic techniques. More and more companies, in Europe and the United States, are using direct marketing as one part of their overall marketing mix. As Pat Harpell, CEO of Harpell Inc., says: â€Å"Nothing delivers measurable, quantitative results against an ever-shrinking marketing budget like direct response programs.† (www.findarticles.com/p/articles/mi_m3815/is_13_13/ai_79008982) II. Direct Marketing „Direct Marketing consists of direct communications with carefully targeted individual consumers to obtain an immediate response. Thus, direct marketers communicate directly with customers, often on a one-to-one, interactive basis. They closely match their marketing offers and communications to the needs of narrowly defined segments or even individual buyers. ... They usually seek a direct, immediate, and measurable consumer response.† (Armstrong and Kotler, 2000, p.476) Direct marketing has its beginning in the mail order business and the term ‘Direct Marketing’ was first introduced by Lester Wunderman in 1961 (Baker, 2003). Today’s trend goes towards narrow targeted or one-to-one marketing. Thus many companies are using direct marketing as a primary marketing approach or as a supplement to other approaches in order to reach targeted customers more efficiently and also to build more personal relationships with them (Armstrong and Kotler,... Free Essays on International Direct Marketing Free Essays on International Direct Marketing I. Introduction Only 20 years ago, direct marketing was considered a speciality employed by book publishers, record clubs or magazine publishers seeking subscriptions. Meanwhile direct marketing has become a marketing tool utilised by more than half the U.S. Fortune 500 companies. Due to direct marketing’s success it is now the basis for various sub disciplines. Database marketing, relationship marketing, one-to-one marketing and others all offer interesting extensions and variations of direct marketing’s basic techniques. More and more companies, in Europe and the United States, are using direct marketing as one part of their overall marketing mix. As Pat Harpell, CEO of Harpell Inc., says: â€Å"Nothing delivers measurable, quantitative results against an ever-shrinking marketing budget like direct response programs.† (www.findarticles.com/p/articles/mi_m3815/is_13_13/ai_79008982) II. Direct Marketing „Direct Marketing consists of direct communications with carefully targeted individual consumers to obtain an immediate response. Thus, direct marketers communicate directly with customers, often on a one-to-one, interactive basis. They closely match their marketing offers and communications to the needs of narrowly defined segments or even individual buyers. ... They usually seek a direct, immediate, and measurable consumer response.† (Armstrong and Kotler, 2000, p.476) Direct marketing has its beginning in the mail order business and the term ‘Direct Marketing’ was first introduced by Lester Wunderman in 1961 (Baker, 2003). Today’s trend goes towards narrow targeted or one-to-one marketing. Thus many companies are using direct marketing as a primary marketing approach or as a supplement to other approaches in order to reach targeted customers more efficiently and also to build more personal relationships with them (Armstrong and Kotler,...

Art of America Research Paper Example | Topics and Well Written Essays - 250 words

Art of America - Research Paper Example This painting was done between 1503 and 1506 (Mayhew, 46). Leonardo Da Vinci connected pyramid structure to place the woman tranquilly and basically in the place the fine art. Her neck, face and breast glow with the same magnitude of the light that forms her hands. The light is therefore able to give a number of surfaces and underlying geometry of circles and spheres. The woman is depicted sitting upright while folding her arms, which is a sign of her held posture. It is only her gaze which is well directed to the observer and this gaze seems to welcome the observer in silence. This woman appears very alive in a very unusual measure. It can be deducted that there is an intimate conversation between the lady and the observer (Jeanne). This paint became more famous when it was stolen and then recovered. It was believed that it had been lost forever, but after two years it was recovered after one of the employees had stolen

The growth of McDonald's company in the European market Case Study

The growth of McDonald's company in the European market - Case Study Example The main competitors include Tex-Mex, Nando’s, and Southern Fried Spicy Chicken Restaurant. In addition, research indicates that the demand is drifting away from the plain hamburgers offered at McDonald’s. As such, lack of product diversity has been a barrier to successful expansion into the European market (Han, 2009). McDonald’s company has to establish products that go beyond its identity (Toivanen, & Waterson, 2011). As such, it should go beyond the conventional hamburger place and offer a variety of products. In addition, the foods offered ought to be unique from those from the competitors. It is worth noting that McDonald’s Company is focusing on hamburgers and fries with low fat content. With the increasing lifestyle concerns related to nutrition, the European market is in dire need of products that are healthy. McDonald’s should focus on producing products that meet the nutritional demands of consumers, taking note of the increased demand to healthy eating habits. McDonald’s ought to recognize that consumers are the source of revenue. To maximize on its expansion in the European market, McDonald’s should embrace customer service as a complementary to offering foods. Customer satisfaction forms the foundation to customer loyalty. As such, the company should place customer service as a primary product. In addition, the company may practice target marketing as a promotional mechanism. Advertising its products to the right market would ensure that the company adopts an efficient marketing approach. It is notable that the visual impression is significant to consumer preference. Therefore, the company should focus on aspects such as packaging that go beyond marketing to create an appeal for its products. McDonald’s business strategy involves product differentiation and diversification to have an edge over its competitors. As such, the company ought to focus on new products such as McCafà ©, its coffee brand, to diversify

Romeo and Juliet Essay Example for Free

Romeo and Juliet Essay The Globe Theatre is a big circular theatre based on the South bank of the Thames in London. Shakespeare held his newest plays there before he publicly showed them anywhere else. The positions of where people sat varied from, the richer people sitting high up in the stands, and the poorer people who had to stand in the middle. The Globe Theatre was very basic, costumes and properties were kept backstage in the tiring house. The actors were well dressed and there were 3 roofed galleries. All performances took place in the afternoon. The stage itself had a trap door to get on and off, it was also a very high stage. In this essay I will be exploring how Shakespeare uses devices for dramatic affect. In Romeo and Juliet, Shakespeare refers to where people and other objects are positioned on the stage. An example of this is; Romeo: but soft what light from yonder window breaks? It is the east and Juliet is the sun. This phrase implies that Shakespeare is asking the audience to imagine its dark and its night time and all they can see is a bright light appearing from above. This bright light suggests that she is life giving and beautiful, all eyes are drawn up to her in the theatre. Shakespeare uses positional language, such as, Romeo: Thou art as glorious to this night being over his head. This suggests that Juliet is on a balcony high above the stage and Romeo is below her. Also reinforces dark night-time reference with Juliet as shining sun. Shakespeare uses many metaphors in the play as it lets the characters show how they feel about each other. For example, Romeo: Juliet is the sun. He says this as the sun brings happiness and joy to everyone. He is also acknowledging that Juliet and her family are wealthier and have higher social standing than Romeos. He continues to use them later in Act 2 Scene 2. An example of this is, Romeo: O, speak again bright angel. This is because Romeo loves listening to the sound of her voice, he does not want her to stop speaking as he is totally focused on her. In Act 2 Scene 2 of Romeo and Juliet Shakespeare uses words with powerful connotations, as Romeo says, Deny thy father and refuse thy name, or if thou will not, be but sworn my love, and Ill no longer be a Capulet. This suggests that their families may not agree that theyre in love and that even if their families may not get on with each other, they are truly in love. Romeo realises the consequences of his love for Juliet as he chooses forceful words such as deny and refuse. Shakespeare also uses visual imagery, such as, Romeo: two of the fairest stars in all of heaven do entreat her eyes to twinkle in their spheres till they return. This quotation shows that Romeo is comparing Juliets eyes to the stars and is saying how her eyes are beautiful. Having the Globe theatre as the stage would draw the attention of the audience towards the twinkling sky. He continues to use visual imagery, for example, Romeo: As that vast shore washed with the farthest sea. This creates the impression that their love is huge, further than the eye can see. Shakespeare uses personification to show the love that Romeo and Juliet have, an example of this is, By love that first led me to enquire lent him eyes. This shows that love is personified, as Cupid the Roman God of Love. Romeo admits his love to Juliet from the first moment their eyes met. Also, Romeo says With loves light wings did I oerpearch these walls, for stony limits cannot hold love out, and what love can do, that dares love attempt. He uses soft words and alliteration loves light. This phrase implies love gave him strength and that he is willing to do anything for her. In addition he says love enabled him to get to her not only by physical strength but with emotional strength. Finally, Shakespeare uses tragic irony, for instance, Romeo says, Hence forth I never will be Romeo. The audience know he is going to die but he doesnt. He is giving out clues to the audience that he will soon die. He is saying he will not be the ladies man anymore and feels Juliet is the only one for him. He continues to use this as Romeo says, Arise, fair sun, and kill the envious moon who is already sick and pale with grief. He is saying that the sun is Juliet and the envious moon is her family. This shows a positive with a negative, and shows love then shows what will happen later, death. To conclude, Shakespeare used many different ways to show how Romeo and Juliet felt about each other; he not only used the written word but also used the Globe Theatre as a dimension, especially with the balcony scene. I believe that it would have been very entertaining to have watched one of Shakespeares plays in The Globe Theatre as the actors would have performed right in front of you and around you, you would have felt totally included.

Do Humans Use 100% of Their Brains? :: Biology Essays Research Papers

Do Humans Use 100% of Their Brains? Where did the persistent statement that humans use 10% of their brains originate and is it valid? It was first coined by William James, a philosopher and psychologist. Some professionals have even stated even lower percentages, like Margaret Mead saying that we use 6% of our brains (3). If this statement is true, it implies that humans could behave very differently and perhaps with greater thought and purpose. If the statement is a fallacy, it supports the brain equals behavior theory, such that the brain is not harboring unused capacities and behaviors. The 1012 neurons in the brain have not all been researched for activity or not, but researchers have found no evidence for unused abilities or large, unused regions of the brain. Researchers know that humans do not use every region of their brain for every behavior, unless we are doing something so complex that it requires all of the brains capacities. At any given point in time, about 5% of the neurons are active, but over time and change of ones behavior, PET scans and fRMIs show that the vast majority of the brain is active (2). Perhaps this is an evolutionary adaptation: to conserve energy and prevent an electrical and chemical overload from all the neurons firing and inhibiting. The brain is about 3 pounds, using an inproportionate 20% of the bodys oxygen- rich blood, but is only 2% of the bodys total weight (3). The significance of the brain receiving so much of the bodys energy supply, reveals its ability to perform important functions. The heart and the lungs main function is to provide the brain with oxygenated blood, presumably because the brains will be performing essential neuronal activity relevant to the days behavior. The highly specialized regions of the brain give some insight into the many functions that the brain is capable of doing. So the development of the brain into specific sections that have been researched to facilitate specific functions, provides evidence that these regions are active in a normal humans lifetime. The fact that the brain has a highly ordered procedure for developing, leads researchers to believe that each region of the brain is essential. In fact, researchers have found several regions to account for one function, to imply that the collaboration of several brain regions is sometimes necessary for normal functioning. Other evidence against the statement that humans only use 10% of their brains. Do Humans Use 100% of Their Brains? :: Biology Essays Research Papers Do Humans Use 100% of Their Brains? Where did the persistent statement that humans use 10% of their brains originate and is it valid? It was first coined by William James, a philosopher and psychologist. Some professionals have even stated even lower percentages, like Margaret Mead saying that we use 6% of our brains (3). If this statement is true, it implies that humans could behave very differently and perhaps with greater thought and purpose. If the statement is a fallacy, it supports the brain equals behavior theory, such that the brain is not harboring unused capacities and behaviors. The 1012 neurons in the brain have not all been researched for activity or not, but researchers have found no evidence for unused abilities or large, unused regions of the brain. Researchers know that humans do not use every region of their brain for every behavior, unless we are doing something so complex that it requires all of the brains capacities. At any given point in time, about 5% of the neurons are active, but over time and change of ones behavior, PET scans and fRMIs show that the vast majority of the brain is active (2). Perhaps this is an evolutionary adaptation: to conserve energy and prevent an electrical and chemical overload from all the neurons firing and inhibiting. The brain is about 3 pounds, using an inproportionate 20% of the bodys oxygen- rich blood, but is only 2% of the bodys total weight (3). The significance of the brain receiving so much of the bodys energy supply, reveals its ability to perform important functions. The heart and the lungs main function is to provide the brain with oxygenated blood, presumably because the brains will be performing essential neuronal activity relevant to the days behavior. The highly specialized regions of the brain give some insight into the many functions that the brain is capable of doing. So the development of the brain into specific sections that have been researched to facilitate specific functions, provides evidence that these regions are active in a normal humans lifetime. The fact that the brain has a highly ordered procedure for developing, leads researchers to believe that each region of the brain is essential. In fact, researchers have found several regions to account for one function, to imply that the collaboration of several brain regions is sometimes necessary for normal functioning. Other evidence against the statement that humans only use 10% of their brains.

Consumer Behavior Comparison Essay

1. Using the tricomponent attitude model, compare the differences in attitude of consumers towards Kraft Foods versus their attitude towards Vegemite. The tricomponent attitude model is made up of Cognitive, Affective and Conative component. The three components are interrelated and integrate to form an attitude of a person toward any product or service in consumer scenario. Here we are studying how the consumers react to Kraft Food and Vegemite. Cognitive Component Cognition is basically making decisions going through a thinking process. So this thinking process can occur on the basis of knowledge and perceptions that already existed in the consumers’ minds. The Cognitive Component of attitude is developing a belief based on past experience or perception and whenever the consumers are exposed to attitude object (about which we are to form certain attitude) and those belief will form a typical behavior towards that attitude object. The consumers can be seen in the case study to be protective over Vegemite as they perceive it to be a national symbolic food with the long history. The brand itself had lasted centuries with its unique salty base as breakfast spread as compared to traditional sweet base spreads. Kraft Foods being the brand owner did not do anything to the brand until the later years where they did a rebranding of the product to suit modern culture and needs. The consumers clearly triggered heavy resentment over the undesired new name as they had perceive â€Å"Vegemite† to be worthy of a name to more relevant. Here Kraft Food suffered a marketing backlash whereas consumers’ support for Vegemite rally strong. Affective Component This Component of Attitude formation is all about emotional feelings of a consumer about the particular product or brand. Consumers have certain emotions regarding the attitude objects either favorable or unfavorable; good or bad, it may be regardless of any quality, specification, features, utility or brand name. Vegemite lasted centuries of success without any interference from Kraft Food in terms of product modification or receipe changes. Kraft Food knew that Australians held Vegemite with high regards and deeply rooted in the history and culture. Despite a dip in sales after foreigners infux, the strong support of the old brand can be seen as Kraft Food carelessly picked an odd name for their re-branding. In their â€Å"Name me†¦Ã¢â‚¬  campaign, strong sentiments of the brands were reveal as hate groups emerge to hate the new Vegemite name. The consumers feel strongly violated as the name did not resonate with the hearts of the supporter. Kraft Food succumb to pressure an d rename the product. Conative Component This final component is concerned with the likelihood or tendency that a specific action will be undertaken by an individual regarding attitude object. It is treated as an expression of consumer’s intention to buy. It may include action itself. Consumers usually make purchases for positively evaluated brands. Their intentions towards those brands are positive, so their attitude towards those brand would be positive. Although the new â€Å"iSnack 2.0† was much disliked, the success of the receipe is shown with the improvement in sales figures. Consumers in this case, reacted to the over hyped publicity generated by negative marketing, resulting in curious new consumers trying out the new product. Vegemite in this case, was successful. On the other hand, Kraft Food was said to be making use of the clever marketing strategy by inducing resentments from the consumers with the â€Å"iSnack2.0† name. Compared with vegemite, Kraft Food is perceived to be crafty and had to resort to underhand means to achieve desirable results. 2. Thinking about the different methods Kraft used to encourage consumer input for their new Vegemite product, what kind of consumer learning took place during the entire process? Consumer learning is the process by which individuals acquire the purchase and consumption knowledge and experience they apply to future related behaviour. Most of the learning is incidental and some of it is intentional. Elements of Consumer learning The basic elements that contribute to an understanding of learning are motivation, cues, response and reinforcement. Consumers will be motivated to learn if the information is relevant to their needs and goals while cues serve to direct consumer drives when they are consistent with consumer expectations. Response is how consumers react or behave to a drive or a cue while reinforcement increases the likelihood a response will occur in the future as a result of a cue. Kraft encouraged consumer input for their new Vegemite product through the â€Å"How do you like your Vegemite† and the â€Å"Name me..† campaign. By getting the consumers to be involved, the Australians will feel that they ‘own’ the brand which created the sense of belonging. Kraft asked consumers to log on to the website and post their ideas on the different ways they ate the product. Instrumental Conditioning Instrumental Learning theorists believe that learning occurs through a trial and error process in which the positive outcomes in the form of results or desired outcomes lead to repeat behaviour like Repeat Purchase or Repeat Positive Word of Mouth. Both positive and negative reinforcement can be used to encourage the desired behaviour. The timing of repetitions influences how long the learned material is retained. Learning usually persists longer with distributed re-inforcement schedule, while mass repetitions produce more initial learnings. In view of how Kraft Food did was the â€Å"Name me†¦Ã¢â‚¬  campaign. They failed to select a proper name for the first time, but they acknowledge the mistake and repeat the campaign a second time. Meanwhile, they took four months to replace the â€Å"iSnack2.0† labelled jars off the shelves before replacing with â€Å"Cheesybites†. The consumers are conditioned by this instrumental method. 3. Vegemite is a food product sugge sting customers would have lower levels of involvement with the brand. However, the fall-out from ‘iSnack 2.0’ imply otherwise. What aspects of involvement theory were presented in their response? Involvement theory recognizes that consumers become attached to products, services or brands to differing levels and they engage in a range of information-processing activities, depending on the significance of the purchase (Sciffman et al. 2008). The involvement level shown by the consumers in ‘iSnack2.0’ is high is because Vegemite is considered to be a national brand and a part of Australia’s heritage (Superbrands Australia, 2012). Beside this, the ‘How do you like your Vegemite’ and the ‘Name Me’ campaign further increase the involvement level of the consumers as they felt a sense of ownership in the creation phrase of the product (Sciffman et al. 2008). From the case of ‘iSnack 2.0’, the hemispheral lateralization theory can be used to explain the responses of the consumers. The hemispheral lateralization theory, also known as split-brain theory, is the learning theory around the basic principle that the left and right side of the brain specialize in the kind of information they process. The left side of the brain, which specializes in cognitive activities, can be put as rational and logical, while the right side of the brain, which specializes in pictorial and holistic information, can be put as emotional and instinctive (Sciffman et al. 2008). When Kraft chose the name ‘iSnack 2.0’, the left hemispheral of the consumers processed the decision-making and they responded negatively because the logical thinking is that the selected name is more related to technology products such as iPod and iPhone by Apple. This made the decision looks ‘wierd’ and ‘irrevelant’ to the public and will also results in consumers thinking that Kraft is trying to ride on the success of Apple’s products (Miller, 2009). On the other side, the right hemispheral of the consumers also contributed to the consumers responding negatively because Australians have high loyalty and feelings for Vegemite (Foley, 2009) and the fact that Kraft did not let the consumers have a say in the winning name intensifies the negative feeling that Kraft, an American company, is not allowing the Australia public to have a say in the brand they felt they have ownership in. And by choosing a name that is perceived to be unsuitable and outrageous, it further fuels the feeling that the company is showing disrespect to the brand Australians love (Sciffman et al. 2008). 4. Do you think Kraft can change perception of ‘iSnack 2.0’ by changing the name to ‘Cheesybite’? Explain your answer. Perception is the process by which people select, organize and interpret stimuli to form a meaningful and logical picture of the world and it is important in marketing strategies for marketers because consumers make decisions based on what they perceive, rather than on the basis of objective reality. (Sciffman et al. 2008). When ‘iSnack 2.0’ was chosen, it triggered negative responses and outrage from consumers across a number of social networking websites such as Facebook and Twitter, online forums, newspaper and magazines. ‘iSnack 2.0’ was perceived to be ‘weird’ and ‘irrelevant’ and make no sens e to consumers as to why a food product was given a technological name that is normally related to technology products such as iPhone and iPod (Miller, 2009). The name was also perceived to be a marketing stunt by the company as the negativity generated increased the exposure of the product. This led to the sales rising 47 percent in the first two weeks and the product being available in 15% of Australian households (Foley, 2009). However, ‘iSnack 2.0’ also led to hatred and anger as there are consumers who suggested boycotting the product (Collerton, 2009). By deciding to change the name of ‘iSnack 2.0’ to ‘Cheesybite’, Kraft can change the perception of the product. The product is a combination of ‘Vegemite’ spread and cream cheese (Kraft Foods Australia, 2011), which is as what ‘Cheesybite’ suggested and made more sense to consumers. Another reason is that ‘Cheesybite’ is chosen in a popularity vote by more than 30,000 Australian and New Zealanders, instead of by the company, therefore will relate better to consumers (AAP, 2009). Once the more popular and logi cal choice of ‘Cheesybite’ replace ‘iSnack 2.0’, sentiment will soften due to the Australia loyalty to the brand and the incident will slowly fade away. 5. If ‘Vegemite’ could be given a brand personality, what do you think it would be like? Compare this to how the ‘Cheesybite’ personality might be. Brand personality is an act or a process of the personality traits that a brand possesses. It is the viewing of a brand as a person and defining the traits that a brand has. A brand personality is something consumers can relate to and it develops over time (Parameswaran, 2006). An effective brand will increase its brand equity by having a consistent set of traits. There are five main types of brand personalities and they are Excitement, Sincerity, Ruggedness, Competence and Sophistication (Friend, 2010). ‘Vegemite’ is best described as having the personality of Sincerity which is interpreted as down-to-earth, honest, wholesome, and cheerful (Friend, 2010). Vegemite is an Australian brand that reaches to the hearts of its consumers and therefore brand loyalty is high. Kraft has retained the down-to-earth nature of ‘Vegemite’ by not changing the content, with the only updates applying to external factor such as packaging and the occasional consumer promotion. ‘Cheesybite’ is best seen as having the personality of Excitement under the 5 dimensions of brand personality. The name ‘Cheesybite’ gives consumers an exciting, daring and spirited feeling (Friend, 2010). This will attracts consumers with high innovativeness as they are risk takers and are more likely to adopt new products (Tellis et al, 2009) The different personalities of ‘Vegemite’ and ‘Cheesybite’ give consumers totally different perception and feeling and this is important for Kraft to position itself in the different market segment to establish a good name. Bibliography AAP, 2009, Vegemite Cheesybite replaces iSnack2.0, The Sidney Morning Herald. http://news.smh.com.au/breaking-news-national/vegemite-cheesybite-replaces-isnack20-20091007-gm5u.html Collerton, S. 2009. iSuck 2.0: Unhappy little Vegemites. ABC News. http://www.abc.net.au/news/2009-09-28/isuck-20-unhappy-little-vegemites/1445034 Foley, Meraiah. 2009. Vegemite Contest Draws Protests. The New York Times. http://www.nytimes.com/2009/11/03/business/global/03vegemite.html?pagewanted=all Friend, Camille. 2010. The 5 Dimensions of Brand Personality. Fuel Your Branding. http://www.fuelyourbranding.com/the-5-dimensions-of-brand-personality/ Kraft Foods Australia. 2011. http://www.kraftbrands.com/kraftvegemite/Pages/product-information-cheesybite.aspx Kraft Foods Australia. 2011. http://www.kraft.com.au/products/media_release_vegemite_vote.aspx Miller, K E. 2009. Title fight. The Drum Opinion. http://www.abc.net.au/unleashed/26916.html Parameswaran, M.G. 2006. Building Brand Value: Five Steps To Building Powerful Brands. Tta McGraw-Hill Education. Schiffman, Leon, David Bednall, Aron O’Cass, Angela Paladino, Steve Ward, and Leslie Kanuk. 2008. Consumer Behavior. 4th ed. Pearson Education Australia Superbrands Australia. 2012. http://www.superbrands.com/au/content/view/300/1/ Tellis, Gerard J, Eden Yin and Simon Bell. 2009. Global Consumer Innovativeness: Cross-Country Differences and Demographic Commonalities. Journal of International Marketing, American Marketing Association. Vol. 17, No 2, 2009, pp 1-22.

The Character of Heathcliff in Wuthering Heights by Emily...

The Character of Heathcliff in Wuthering Heights by Emily Bronte In Wuthering Heights Heathcliff is both a romantic hero and a villain. As a romantic hero he is noble, brave and involved in a passionate love affair, he is also the main character. He is called a villain that means he is spiteful and only thinks about himself. Nobody, except Catherine and maybe Hareton like him. He immediately turns Lockwood against him, because he patronises Lockwood in a sophisticated manner that Lockwood doesnt understand. No one speaks well of him. However he exerts a powerful charm on everybody. Heathcliffs dislike of Lockwood has limits, in that he isnt prepared to be a party to his death by sending him out onto the heights. You must†¦show more content†¦Another is in contact with the spiritual side of life and death. A Victorian male romantic hero has qualities such as a belief in supreme power of love above all things. He is mysterious, enigmatic, rebellious, dangerous even violent nature they are all roughly the same as a modern male romantic hero. Heathcliff displays signs of being a male romantic hero, his dark good looks are one of the most important features, he also indicates that he has uncontrollable passion Oh, do-once more! Oh! My hearts darling! Women are attracted to Heathcliffs passionate streak; he is able to satisfy all women. Heathcliff is tall, strong, noble and striking good looks, which goes with his dark and mysterious personality to make him appealing. He has the ability to play the romantic in a relationship. Isabella chose to run away from her family and marry Heathcliff. Catherines ghost haunts Heathcliff this unfurls his link to the natural and spiritual world. He never stops loving Catherine and believes that love conquers all, he is always looking for traces of Catherine in everyone he meets. Heathcliff also shows indications of being an evil villain. He does this by treating Isabella cruelly after he married her. He is compared to a devil My future-death and hell He is also rude and surly towards Lockwood. Not bitten, are you? He ruins the Earnshaws and Lintons, to cheat Hareton out of his inheritance, and to ruin the younger Catherines lifes life. HeShow MoreRelatedEmily Brontes Wuthering Heights: Mental Illness and Feminism1663 Words   |  7 Pagesliterary work. Wuthering Heights is a great example of a book with its own hidden secrets that can surface with a little research. Emily Bronte’s Wuthering Heights depicts the oppression of women from mentally unstable individuals. Overview of Author Emily Bronte was born in Yorkshire, England on July 30, 1818 (â€Å"Emily Jane Bronte 1), to a family dedicated to literature (â€Å"Emily Jane Bronte† 2). 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